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Creating Accessible Cultural Experiences

Museums, art galleries, and cultural spaces increasingly rely on digital technologies to engage visitors with their collections. It is vital that such experiences are accessible to people with disabilities. This presentation describes how accessibility was integrated into the design and development of a free mobile app featuring digital guides to cultural institutions around the world. TPGi partnered with Bloomberg Connects to improve accessibility features of the app, which now provides the means for people with disabilities to engage with cultural institutions and experience their content in an accessible and inclusive way. The presentation will cover the way key accessibility barriers were identified and addressed, reflect on how the results of usability testing with people with disabilities helped verify the quality of the app’s user experience, and consider future developments.

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This on-demand case study shows how Bloomberg Connects partnered with TPGi to transform museum, gallery, and cultural-space guides into truly inclusive digital experiences. The team conducted a full WCAG 2.1 AA audit of the iOS and Android apps, fixed 200+ accessibility issues, and built a content-management system that supports alt text, transcripts, captions and accessible layouts. After usability testing with users who are blind, hard-of-hearing, or have motor impairment, the app scored “excellent” in usability — proving that accessible design can deliver cultural access without compromise.

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Creating Accessible Cultural Experiences